Balancing efficiency and effectiveness is a cornerstone to successful marketing and no easy feat. Here we explore how to get it done. In marketing, efficiency may involve increasing conversion rates ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. I had a recent experience at my house with my furnace. I was facing a crazy cold snap and a ...

The Seven Step Meeting is an established process that has been shown to improve the efficiency and effectiveness of meetings. The process encourages shared responsibility for meeting success by ...

From proper protocols to company culture and everything in between, new employees have a lot of information to absorb in a short period of time after they've been hired. To ensure that they reach the ...

Research and development (R&D) productivity has long been a topic of concern amongst industry analysts (Drug Inf. J. 34, 1169–1194; 2000). In general, R&D productivity can be thought of as comprising ...

Time may seem scarcer than ever, but fortunately technological advancements have presented auditors with many tools to improve the effectiveness and efficiency of audits. One such tool is data ...

We asked, 'Which behaviour has the most negative impact on the efficiency of arbitration proceedings?' Respondents could choose one out of five options: 'Counsel focusing on adversarial rather than ...

The ability to deliver high-quality patient care hinges on more than just skilled medical professionals and advanced treatment protocols. Equally important is the efficient management of healthcare ...

ROCK ISLAND ARSENAL, Ill. – How many times a day do you join a video conference, take a phone call, send an instant message, or respond to an email? None of these communication capabilities would be ...

Weak form market efficiency is a concept that suggests past stock prices and trading volumes do not predict future stock prices. In a weak form efficient market, all historical information is already ...