A website project often reveals what the brand has outgrown, making it the clearest moment to realign identity, messaging and visual direction.

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As Duolingo retires then resurrects its owl, it’s clear that mascots are serious business, says Charlie Skinner First Duolingo retired its owl, then it brought it back from the dead. Publicity stunt?

Our list of the best album covers of 2025, featuring Jane Remover, Jefre Cantu-Ledesma, Momma, Deftones, and more.