What’s often misunderstood about Google’s incrementality testing and how Bayesian models use probability to guide better ...

A dismissed feature request sat ignored for six months. One engineer's quick test revealed it was worth $100M. Here's why ...

Astronomers have captured a rare and remarkably close view of a giant planet circling a pair of tightly bound suns, offering ...

Rachel Feltman: For Scientific American’s Science Quickly, I’m Rachel Feltman. TikTok’s algorithm, which shapes what more than a billion users see, has developed an almost mystical reputation for ...

LinkedIn support accidentally revealed its algorithm: it tracks "viewer tolerance," reducing visibility for authors whose posts are consistently ignored. To succeed, diversify content types weekly, ...

The original version of this story appeared in Quanta Magazine. If you want to solve a tricky problem, it often helps to get organized. You might, for example, break the problem into pieces and tackle ...

Meta announced on Tuesday a new Facebook algorithm update that will showcase more Reels videos tailored to users’ preferences. The update includes features that offer users greater control over the ...

Facebook's vice president of product, Jagjit Chawla, talks about how the platform treats AI-generated content and how you can see less of it. Katelyn is a writer with CNET covering artificial ...

Algorithms, which are just sets of instructions expressed in code, are harder to restrict than physical goods. But governments, including the U.S., have long tried to prevent their export. The ...

There is a new sorting algorithm a deterministic O(m log2/3 n)-time algorithm for single-source shortest paths (SSSP) on directed graphs with real non-negative edge weights in the comparison-addition ...